Terms of Service
Effective date: May 14, 2026 · Zaploom ("Platform").
1. Agreement
By accessing or using the Platform—including dashboard interfaces, APIs, automations, analytics, or webhook endpoints—you agree to these Terms of Service ("Terms") and our Privacy Policy. If you use the Platform on behalf of an organization, you represent that you have authority to bind that organization.
2. Accounts & eligibility
You must provide accurate registration information, safeguard credentials and API keys, and promptly notify us of unauthorized access. You may not share seats beyond entitlements associated with your billing plan. Administrators are responsible for provisioning roles consistent with internal policies.
3. Acceptable use
You agree not to:
- Violate Meta WhatsApp Business Messaging Policy, Commerce Policy, or other partner guidelines;
- Send unlawful, discriminatory, deceptive, or harassing content;
- Harvest personal data without appropriate notices and legal bases;
- Reverse engineer the Platform except where mandatory law permits;
- Probe, scan, or test vulnerabilities without prior written authorization;
- Use the Platform to develop competing omnichannel products by extracting proprietary UX flows.
4. Customer content & licenses
You retain rights to content you submit ("Customer Content"). You grant us a worldwide, non-exclusive license to host, process, transmit, and display Customer Content solely to provide and secure the Platform, enforce these Terms, and comply with law. You represent that you have all rights necessary for such processing, including consents for messaging where applicable.
5. Third-party services
Integrations with Meta cloud APIs, SMS aggregators, LLM vendors, or analytics warehouses remain subject to those providers' terms and pricing. We are not responsible for outages upstream of our reasonable control but will endeavor to surface transparent status information.
6. Confidentiality
Each party will protect non-public information disclosed by the other using at least reasonable care. Statistical learnings derived from aggregated, de-identified telemetry are not confidential.
7. Fees & taxes
Paid plans, messaging usage, and carrier passthrough fees (including WhatsApp conversation charges billed by Meta) are billed according to the plan you select or invoices issued. Taxes apply where required. Failure to pay may result in suspension after notice when permitted by law.
8. Suspension & termination
We may suspend access immediately if we reasonably believe you materially breach law, partner policies, or these Terms, or if continued operation risks harm to users. Either party may terminate for repeated uncured breaches. Upon termination, we may delete Customer Content after export windows described in documentation unless retention is legally required.
9. Disclaimers
THE PLATFORM IS PROVIDED "AS IS" AND "AS AVAILABLE." TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. AUTOMATIONS AND AI FEATURES MAY PRODUCE INCORRECT OUTPUTS; YOU MUST IMPLEMENT HUMAN REVIEW WHERE APPROPRIATE.
10. Limitation of liability
EXCEPT FOR EITHER PARTY' INDEMNIFICATION OBLIGATIONS OR WILLFUL MISCONDUCT, NEITHER PARTY'S AGGREGATE LIABILITY ARISING OUT OF THESE TERMS WILL EXCEED THE GREATER OF AMOUNTS PAID BY YOU FOR THE PLATFORM IN THE TWELVE MONTHS BEFORE THE CLAIM OR ONE HUNDRED US DOLLARS. NEITHER PARTY WILL BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR EXEMPLARY DAMAGES.
11. Indemnity
You will defend and indemnify us against third-party claims arising from Customer Content, your messaging practices, or breach of these Terms, provided we promptly notify you and cooperate reasonably at your expense.
12. Governing law & disputes
These Terms are governed by the laws of the State of Delaware, excluding conflict-of-law rules. Courts located in Delaware will have exclusive jurisdiction, except that injunctive relief may be sought elsewhere when necessary to enforce intellectual property rights.
13. Changes
We may modify these Terms to reflect product or regulatory updates. If changes are material, we will provide notice via email or in-product messaging before they take effect. Continued use constitutes acceptance unless you terminate prior to the effective date.
14. Contact
Legal notices must be delivered according to the entity registration details you maintain in Business Manager or the contracting documents governing your subscription.